The collaboration between Propulso and Kally Kurls aimed to transform the digital presence of this brand specializing in haircare for natural curls. Célia had the vision and brand identity but needed expertise to grow online sales and visibility.

Our team created an optimized e-commerce store designed for conversions, developed a digital strategy tailored to the Swiss market, implemented an automated newsletter system, and launched Meta Ads campaigns targeting women with curly hair across the French-speaking market in Europe.

The result was a successful transformation of Kally Kurls into a high-performing digital brand, achieving consistent growth in both client loyalty and sales thanks to an effective marketing strategy.